Specifications
- Apply from: Overseas OK
- Salary:
- Location: Not Specified
- Conditions: Fulltime
Requirements
- Japanese:
- English: Fluent
- Minimum Experience: Not Specified
- Status:
OPEN
Job Description
Responsibilities
-
Brand Management
- Act as total business owner for Beauty category, managing brand, P&L, and overall business performance
- Develop and execute brand and product strategies aligned with global direction
- Build and protect DEFINE and ACUVUE® brand equity
-
Strategy & Execution
- Lead Beauty category strategy and execution to achieve company goals
- Implement consumer marketing initiatives across the full customer journey
- Drive demand generation and successful new product launches
- Manage product portfolio development and category profitability
-
Global Collaboration
- Partner with global teams to co-develop Beauty strategy for the No.1 market (Japan)
- Translate Japan market insights into global innovation and communication strategies
- Lead Japan as a design market for product and commercial innovation
- Feed critical innovation needs and commercial ideas from Japan to global teams
-
Execution & Accountability
- Ensure effective IMC and brand communication across ATL/BTL channels
- Own forecasts, profitability, and strategic KPI achievement
- Collaborate across R&D, sales, and marketing for upstream and downstream activities
Requirements
- 5+ years in brand, consumer, or category marketing, including new product launches
- 5+ years cross-functional team experience; leadership experience preferred
- Experience working with R&D and HQ teams on innovation or brand strategy
- BA/BS degree required; MBA preferred
- Experience in creative review, color proofing, and agency management
- Expertise in beauty or adjacent markets
- Comprehensive understanding of end-to-end brand marketing, packaging, pricing, and channel strategy
- Strong communication and presentation skills (English & Japanese)
- Ability to lead diverse teams, manage multiple projects, and operate in fast-paced environments
- Open to agile change and modernized omni-channel marketing, including influencer activation
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